We Built the Platform Media Needs.
MediaMaster Intelligence was born from a conviction that Africa's media landscape deserved world-class monitoring, analytics and evidence tools — built for the unique pace, scale and complexity of emerging markets.
Why We Exist
Mission, Vision & What Drives Us
Our Mission
To give every organization — from regulators to broadcasters to brands — the tools to see, understand and prove what is happening across every media channel, in real time, with evidence-grade accuracy.
Our Vision
A world where no media moment goes unseen, no campaign goes unmeasured, and no claim goes unverifiable — powered by intelligence that is accessible, accurate and built for the markets that need it most.
What Drives Us
We believe Africa and emerging markets deserve the same quality of media intelligence as anywhere else. We build locally, think globally, and obsess over accuracy, speed and integrity in everything we ship.
Our Story
From a Single Room to 360° Intelligence
The Idea Is Born
A small team in Accra sees a gap: local broadcasters and regulators have no way to monitor what airs on TV and radio with any accuracy or speed. The first prototype of a broadcast monitoring system is built in a single room.
First Enterprise Clients
After refining the AI engine for speech-to-text and logo detection, MediaMaster Intelligence signs its first major clients — a national broadcaster and a telecom regulator — proving the platform at scale.
Beyond Broadcast
The platform expands from TV and radio into social media and online news monitoring, becoming a true multi-channel intelligence solution. The Campaign Intelligence module launches, correlating ads across every channel.
Evidence & Compliance
Responding to demand from regulators and legal teams, MMI launches the Evidence & Compliance module — generating court-admissible, timestamped evidence packages from monitored content.
Music Royalty Intelligence
The Music & Royalty Intelligence module debuts, letting rights holders track airplay and royalties with precision across radio and digital platforms. Coverage expands to 15+ countries.
360° Intelligence Today
MediaMaster Intelligence now processes over 12 million detections daily across 50+ media sources, serving 100+ enterprise clients in government, broadcast, telecom, banking and beyond — all from one unified platform.
What We Stand For
Our Core Values
Integrity
Evidence-grade accuracy is non-negotiable. Every detection, every report, every insight must stand up to legal and regulatory scrutiny.
Speed
Media waits for no one. We deliver real-time intelligence so our clients can act while the moment is still happening — not after it has passed.
Global Perspective, Local Depth
We build for the world but understand the nuances of every market we serve — from local languages to regulatory frameworks.
Innovation
We push the boundaries of AI, machine learning and media processing — because the next media challenge is always just around the corner.
Client Obsession
Our clients' challenges are our roadmap. We listen, we build, and we ship what they actually need — not what we think they should want.
Transparency
We are open about what our AI can and cannot do. Confidence in intelligence comes from knowing how the answer was reached.
The People Behind the Platform
Meet the Leadership Team
A passionate group of engineers, data scientists and media experts building the future of media intelligence from Accra to the world.
Kwame Asante
Founder & Chief Executive Officer
A decade in media analytics across Africa. Kwame founded MMI to close the intelligence gap between emerging and developed markets.
Ama Osei
Chief Technology Officer
Leads the AI and engineering teams. Ama has built speech-to-text and vision systems scaled to millions of detections daily.
David Mensah
Chief Product Officer
Drives the product vision across all eight intelligence modules. David obsesses over making complex intelligence feel simple.
Sarah Boateng
Chief Operating Officer
Keeps the engine running. Sarah oversees operations, client delivery and the 24/7 monitoring desk that never sleeps.
Michael Owusu
VP of Sales
Builds relationships with regulators, broadcasters and brands across the continent. Michael has closed enterprise deals in 12+ countries.
Linda Agyemang
Head of Data Science
Leads the AI research group. Linda and her team push the boundaries of entity extraction, sentiment and campaign correlation.
James Tuffour
Director of Engineering
Architect of the real-time capture pipeline. James ensures the platform scales to handle 12M+ detections every day without a hiccup.
Get In Touch
Locations & Contact
We are headquartered in Accra with regional hubs across Africa. Reach out — we would love to hear from you.
Accra
Ghana
Global Headquarters
Oxford Street, Osu, Accra
Lagos
Nigeria
West Africa Hub
Victoria Island, Lagos
Nairobi
Kenya
East Africa Hub
Westlands, Nairobi
Let's Talk
Whether you want a demo, have a question about the platform, or are exploring a partnership — our team is ready to help.
See Everything. Understand Everything. Prove Everything.
Join the world's most advanced media intelligence platform.